b.a.g.

sorry for the glare.

i had to choose a fake restaurant and make a logo and menu for it. i chose becker avenue grill and this is what i got. i came up with this style in a few hours. it all started with the logo. my first attempt at the logo was terrible, so i had to think of something really quick. after getting the logo, i made the menu in the same style. i like the style, mainly because it looks interesting and is easy to do.

the production part of the project is what almost killed me. originally i was going to print the two page spreads of the inside of the menu on one page and fold it, but that didn't work too well due to the thickness of the glossy paper i used. i then ended up getting blood on that original concept for the menu on accident. (story: i accidentally cut myself with my exacto knife while cutting the pages and didn't realize it until i touched the menu and saw my blood on it. it was a traumatizing experience) when that ended up being hell, i decided to just have the menu bound. it looks okay, but i really wish i could have gotten a white bind instead of the black one that i got. sucky kinko's only had black, though. this is boring you and myself, so i will end this here.